NZ Welder Hire Ltd is a Hawke’s Bay business that hires out high-performance welders. A new startup, they came to us in need of an identity and overall brand.
projects:
NZ Welder Hire Logo
Date: 24 May 2012
We wanted the logo to feel strong and industrial so we experimented with stylised welding symbols paired with a heavy, serif-block font. To impart a feeling of metal stamping we slightly distressed the overall elements and completed the look by choosing the colours black and red to match the main product line: Lincoln Electric welders.
NZ Welder Hire business cards
Date: 24 May 2012
We created this double-sided business card using elements of the logo for added affect. These cards were printed four-colour offset and matt laminated, giving them a sturdy feel that coincides with the industrial tone of the brand.
NZ Welder Hire Advertising
Date: 30 Aug 2012
Several ads were created for insertion into Machinery Seller News and Trade-A-Boat Magazine, featuring strong call to action and clear messaging.